![](data:image/svg+xml,%3Csvg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 167 110"%3E%3Cpath fill="%23394960" d="M107.73 61.7 63.5 105.27c-4.46 4.4-9.57 4.4-14.02 0L5.22 61.71c-4.45-4.4-4.45-9.42 0-13.8L49.47 4.32c4.46-4.39 9.56-4.39 14.02 0l44.24 43.57c4.46 4.39 4.46 9.42 0 13.8Z"/%3E%3Cpath fill="%230B1D37" d="m34.91 52.85-7.13-7.03c-3.33-3.28-7.33-3.34-11.07.34l-2.67 2.62c-3.74 3.68-3.68 7.63-.34 10.9l7.13 7.04c1.24 1.22 2.64 1.04 3.6.1.95-.94 1.11-2.3-.13-3.52l-7.07-6.97c-1.34-1.32-1.3-2.56.2-4.04l2.83-2.78c1.5-1.49 2.77-1.53 4.1-.2l7.08 6.96c1.23 1.22 2.62 1.06 3.57.12.96-.94 1.15-2.32-.1-3.54ZM61.35 23.09l-2.82 2.78c-1.5 1.48-2.76 1.53-4.1.2L51.2 22.9c-1.35-1.32-1.3-2.56.2-4.04l2.82-2.78c1.5-1.49 2.76-1.53 4.1-.2l3.24 3.18c1.34 1.31 1.3 2.56-.2 4.04Zm3.74-7.4-3.36-3.3c-3.32-3.29-7.33-3.35-11.07.34L48 15.35c-3.74 3.68-3.68 7.62-.35 10.9l3.36 3.3c3.33 3.3 7.34 3.35 11.07-.33l2.66-2.63c3.74-3.68 3.68-7.62.35-10.9ZM41.7 42.44c-1.5 1.49-2.76 1.53-4.1.2l-3.24-3.18c-1.34-1.32-1.3-2.56.2-4.04l2.83-2.78c1.5-1.49 2.76-1.52 4.1-.2l3.24 3.18c1.34 1.32 1.3 2.56-.2 4.04l-2.83 2.78Zm6.22.72c3.74-3.68 3.68-7.62.35-10.9l-3.37-3.3c-3.32-3.29-7.33-3.35-11.06.34l-2.67 2.62c-3.74 3.68-3.68 7.62-.35 10.9l10.78 10.6c1.24 1.23 2.64 1.05 3.6.1.95-.93 1.11-2.29-.13-3.52l-2.48-2.43a5.5 5.5 0 0 0 2.48-1.6l2.85-2.81Z"/%3E%3Cpath fill="%231E3252" d="m162.12 61.7-44.25 43.57c-4.46 4.4-9.57 4.4-14.02 0L59.61 61.71c-4.46-4.4-4.46-9.42 0-13.8l44.24-43.58c4.46-4.39 9.56-4.39 14.02 0L162.1 47.9c4.46 4.39 4.46 9.42 0 13.8Z"/%3E%3Cpath fill="%230B1D37" d="M90.21 55.38c0 2.5-1.05 4.07-3.26 4.07s-3.32-1.55-3.32-4.04v-7.38h-3.65v7.3c0 4.58 2.66 7.37 6.91 7.37 4.28 0 6.97-2.8 6.97-7.37v-7.3H90.2v7.35ZM99.14 41.2c-1.26 0-2.3.94-2.3 2.18 0 1.25 1.04 2.18 2.3 2.18 1.3 0 2.33-.93 2.33-2.18 0-1.24-1-2.17-2.33-2.17ZM97.3 62.45h3.7V48.03h-3.7v14.42ZM72.94 62.45h3.7V41.61h-3.7v20.84ZM111.61 54.14l-2.38-.68c-.95-.25-1.55-.68-1.55-1.41 0-1.05 1.06-1.47 2.26-1.47a9.8 9.8 0 0 1 4.37.96v-2.91a9.45 9.45 0 0 0-4.34-.94c-3.33 0-5.94 1.61-5.94 4.27 0 1.98.98 3.65 3.59 4.33l2.58.68c.9.22 1.52.65 1.52 1.44 0 1.02-1.32 1.55-2.6 1.55-1.47 0-3.51-.42-4.86-1.21v2.96c.92.57 3.07 1.08 4.91 1.08 3.44 0 6.2-1.39 6.2-4.33 0-1.86-.77-3.53-3.76-4.32ZM121.2 56.2v-5.23h4.92v-2.94h-4.91v-3.89h-3.7v12.03c0 3.34 1.43 6.62 6 6.62 1.03 0 2.2-.14 3.04-.4v-3.05c-.72.2-1.52.31-2.3.31-2.07 0-3.04-1.44-3.04-3.45ZM131.28 53.49a3.69 3.69 0 0 1 3.73-2.91c1.9 0 3.07 1.1 3.33 2.9h-7.06Zm3.73-5.8c-4.22 0-7.4 2.77-7.4 7.44 0 4.35 2.8 7.66 7.77 7.66 2.07 0 4.34-.57 5.54-1.22v-2.82a14.1 14.1 0 0 1-5.1 1.13c-2.62 0-4.4-1.47-4.72-4.07h10.65c.03-.23.06-.6.06-.9.03-4.2-2.41-7.22-6.8-7.22ZM150.42 47.33c-4.56 0-6 3.28-6 6.61v8.51h3.7v-8.54c0-2 .98-3.45 3.05-3.45.78 0 1.58.12 2.3.31v-3.05c-.84-.25-2.01-.4-3.05-.4Z"/%3E%3C/svg%3E)
Weggegooid Geld
Onzinnige Citymarketing
Beschrijving van de aflevering
Met behulp van peperdure Citymarketing proberen gemeentes zichzelf op de kaart te zetten. Miljoenen euro's gemeenschapsgeld gaan er in om. Zo probeert het Brabantse Meierijstad met de slogan 'Made in Meierijstad' internationaal door te breken. 'Why?' Vragen wij ons af. Update: wij geven aan dat Meierijstad 1 miljoen euro uitgeeft aan Citymarketing. Volgens de gemeente zelf is dat 500.000 euro. In Aflevering 11 leggen we uit hoe we aan het bedrag van 1 miljoen komen.